Startup Spotlight: Insights, Inspiration, and Tools for Entrepreneurs (Issue No. 1)
On-demand startup information from the experts! Each issue features a tool recommendation, a book of the month, and a startup highlight.
Hi there! 👋
In each issue, we'll shine a light on exciting startups and share their stories while offering valuable resources and tips to help you navigate the entrepreneurial journey.
Whether you're just starting out or looking to grow your business, this newsletter will provide you with the tools and motivation you need to succeed.
Let's get started!
Book of the Month
Tool #1: Cosmose AI
It's one thing to track your customers' online behaviors, but it's a whole other story when you also analyze their offline activities. Luckily, Cosmose made that possible!
There are many ways to learn about your customers online, but Cosmose is different. It goes beyond just online info and uses offline data too, to make better predictions.
With information from over 1 billion smartphones and 500,000 stores to draw behavior predictions, the platform reports 73% prediction accuracy.
For example, their accurate location positioning can predict where, when, and who will likely visit a store and make purchase.
They also offer Cosmose Analytics and Cosmose Media to help businesses gain further insights and reach their target audiences more effectively.
Cosmose is the perfect solution for brick-and-mortar businesses that want to improve their offline conversion rates.
Pricing varies for each client. Book a demo for more information!
Trends & Insights
📰 Social media shops are growing in popularity, particularly in Vietnam.
Currently, Shopee is still the number one e-commerce platform in Vietnam. But lately, people have expressed a growing interest in in-app stores on social media platforms.
TikTok Shop took off in the country in 2022, using live streams as the primary promotional strategy. Although 70% of online shoppers continue to use e-commerce apps, Facebook Shop has already surpassed Sendo (one of the major players in Vietnam) by 9%.
The rise of social media influencers (also called key opinion leaders or KOLs) is a powerful force in e-commerce. Customers trust them, which gives their opinions weight in the marketplace.
Businesses should also expect more reliance on social networks. Building a strong social media presence and relationship with influencers is essential. The number of followers will continue to be a crucial driver of growth.
⭐ StoreHub: Your Ultimate Partner for Seamless Automation
StoreHub was founded by Wai Hong Fong, a self-described accidental entrepreneur and ASEAN scholar, who didn't plan on starting a business but found himself doing so.
Today, StoreHub serves over 15,000 retailers in Malaysia, Thailand, the Philippines, and other countries. It is on its way to leading point-of-sale business solutions in Southeast Asia.
All-in-One Automation: What StoreHub Offers for F&B and Retail Businesses
The platform offers an all-in-one tool for restaurants and retailers, allowing them to adopt a fully automated system. With features such as QR-based table ordering, customer engagement, cloud-based point-of-sale, and many more, StoreHub is the ultimate automation partner for businesses.
Navigating Tough Times: StoreHub's Response to the COVID-19 Pandemic
During tough times such as Malaysia's Movement Control Order (MCO) and the COVID-19 pandemic, StoreHub launched Beep Delivery to accommodate takeout orders and ran the #SaveOurStores campaign to support partner stores at risk of shutting down. StoreHub understands the importance of establishing online business operations and offers an ultimate database for customer information.
People-Centric Approach: Ensuring a Satisfying Work Culture at StoreHub
StoreHub's people-centric approach ensures that everyone receives a satisfying working experience amidst rapid expansion. With over 200+ employees, they recognize the importance of maintaining strong work culture.
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